I do love apps, well iPhone ones anyway. I am currently loving the Ocado App. Very clever and simple. Upmarket food shoppers who love waitrose probably also have a good chance of owning an iPhone so Ocado have made it even easier to order your groceries on the go. The App is fast and simple and will get your groceries to door by the next day. Now that last 5 mins of down time has been filled. Thank you Ocado this is branded utility at its best.
Joanna Lyall's Blog
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Joanna Lyall's Blog 